May 14, 2014

The One Show Called Our Name

Last week as part of its Creative Week in New York City, The One Club announced the winners of The One Show 2014 Advertising Awards, and we were honored to be among them. “The Wait is Finally Over,” a print advertisement for Cargill’s NuPulse petfood ingredient, earned a Merit Award in this year’s competition. NuPulse is an all-natural source of protein for dogs and cats, made from sustainable crops such as peas lentils and fava beans.

According to The One Club, “The One Show remains the pinnacle of achievement by providing a showcase of the world’s best work, and by inviting collaboration among individuals that are actively developing outstanding work.” The 2014 One Show and Creative Week was May 5-9 and featured special presentations and numerous events, culminating with the powerful One Show that recognized game-changing ideas in four disciplines—Advertising, Interactive, Design and Branded Entertainment. Last year, 59 countries were represented at The One Show, with more than 21,000 submissions.

One of the most prestigious creative awards in the industry, this is the first time since a direct mail campaign for The Nebraska Film Office in 2000 that we have been honored in the Advertising Awards, with multiple honors from the Design Awards in between.