April 10, 2018

Bailey Lauerman Adds New Talent to Omaha, Los Angeles Offices

Bailey Lauerman is excited to announce the addition of eight new hires since the start of 2018. The increase in new talent is the result of a significant increase in new business from the financial services, healthcare and energy sectors.

The hiring of new talent strengthens multiple teams within the agency, including creative, connections strategy and account leadership. Seven of the new hires are in the Omaha office, while the eighth joins the L.A. office, which opened in 2017.

While widespread in capability and experience, there is a common thread shared by all new talent: a deep understanding of The Everything In Between – that innate knowledge of how to connect brands with customers between the coasts.

 

GWEN IVEY

Gwen Ivey joins Bailey Lauerman LA as a Group Account Director.

Ivey comes from Deutsch LA, where she led a range of integrated advertising for key accounts such as Target, Uber, and Volkswagen.

Prior to Deutsch LA, Ivey was a lead on the National Lexus account at Team One and worked on other brands including Volkswagen, HTC, California Milk Advisory Board, Anthem Blue Cross Blue Shield and UnitedHealthcare.

Ivey graduated with honors from Fordham University, Gabelli School of Business.

 

OLIVIA POGGENPOHL

Olivia Poggenpohl joins Bailey Lauerman as a Group Account Director.

Poggenpohl brings over 25 years of experience from advertising and digital agencies in addition to in-house marketing departments, such as Hyland Software, Inacom Corporation and Bozell Worldwide.

She has worked for brands like Archdiocese of Omaha, Cushman, Coleman Powermate, Lindsay Irrigation, Sherwin-Williams, Honeywell, Smucker’s Stars on Ice, UNMC, Pepsi, and Travel & Transport.

 

BRITTANY REDDEN

Brittany comes to Bailey Lauerman as a Senior Account Executive.

Redden last worked for six years as an account executive at Lukas Partners, an Omaha-based PR and fund development firm, where she led events and marketing project counsel for Children’s Hospital & Medical Center and headed PR and influencer relations for Gordmans Department Stores. She served as the lead strategist and executive on capital fundraising campaigns for health care facilities and libraries in the rural Midwest.

Redden earned her Bachelor of Science degree in communication from the University of Nebraska at Omaha.

 

JOCELYN HOUSTON

Jocelyn Houston joins Bailey Lauerman as an Account Supervisor.

Houston last worked at the YMCA of Greater Omaha as Vice President of Marketing & Communications for three and a half years, where she led all marketing and PR efforts, including media buying and planning, PR strategy, digital, social and web.

She previously worked in Lincoln as director of marketing at Cornerstone Print & Marketing, now Firespring, where she led a rebranding effort, before moving to Omaha to work with a variety of nationwide PR clients at Universal Information Services, a media monitoring and analysis company.

Houston earned a Bachelor of Journalism from University of Nebraska-Lincoln.

 

CASEY STOKES

Casey Stokes comes to Bailey Lauerman as a Senior Motion Designer.

Stokes last worked at Daake as the Head of Motion, where he was responsible for leading all motion projects and using his talents to direct, design, animate, and edit projects for clients including Nebraska Medicine, Children’s Hospital and Medical Center, First National Bank of Omaha and the University of Nebraska at Omaha. Stokes earned a Bachelor of Fine Arts in Visual Communication and Design from the University of Nebraska at Kearney.

 

RACHEL CAIN

Rachel Cain joins the Bailey Lauerman team as a PR/Social Specialist.

After graduating with honors from Creighton University, Cain worked for two years with TS Banking Group as a part of the marketing team where she led external events and managed PR efforts for five brand entities.

Cain currently volunteers with CreativeMornings Omaha.

 

 

SAMANTHA EVANS

Samantha Evans joins Bailey Lauerman as a Production Artist.

Evans is a recent graduate of the University of Nebraska-Lincoln (UNL) with a Bachelor of Fine Arts in Studio Art with an emphasis in Graphic Design.

During her time at UNL, she was the co-founding Vice President of the American Institute of Graphic Arts (AIGA) at UNL. While serving as Senior Print Designer for The Daily Nebraskan, she led the redesign of the newspaper and published semi-weekly editions of the paper. She developed and designed a new identity system, art directed and lead a team of designers through the newspapers change to a magazine format publication. She also served as the Senior Designer at Jacht, a student-led advertising agency.

 

MARLEE INGHAM

Marlee Ingham joins Bailey Lauerman as an Associate Copywriter.

A recent graduate of Texas Tech, Ingham joins our team fulltime after being our Copywriting intern during the summer of 2017. During her internship, she worked on clients such as Phillips66, Bosch, Cuties, United Healthcare and The North American Effie’s.

Ingham also volunteers on the board for Meet the Pros.