February 20, 2024

BL Augments Management Experience in Account and Public Relations

Bailey Lauerman is proud to be adding more senior talent to our account-leadership and public-relations teams. Ron Burgess and Matt Jenkins recently joined BL and have already created a positive impact within their respective departments. Ron is our new PR Director and works remotely out of Atlanta, Georgia. He is currently working on our Flagstar account, as well as proving to be a powerful asset in new-business and organic-growth efforts.
 

“Ron’s strong agency experience and PR background make him an ideal fit for this role. He has proven to be a valuable member of the PR department, jumping headfirst into complex industries and client problems. He is already pushing our team and clients to evaluate the best communications approach from all angles strategically. His enthusiasm is contagious and his passion for the craft is admirable, in living out some of the core BL tenants.” —Emily Mazurek, Head of PR and Social

 
Ron joins Bailey Lauerman bringing more than 15 years of experience in digital communications and public relations. He has worked for a wide variety of clients on the agency side, including Microsoft, Disney/Lucasfilm and Warner Bros. Interactive Entertainment, as well as a variety of smaller and independent publishers, developers and brands. In recent years, Ron has led PR activities in the climate and cleantech space, with a focus on both B2B and B2C campaigns for clients such as Bosch, Epic Cleantec and Consumers Energy. Ron received his Bachelor of Arts in Media Studies and Communications from the City University of New York-Hunter College.

“I was drawn to Bailey Lauerman because I embrace the company’s goal of continuing to grow the public-relations capabilities of a world-class advertising agency. One of the things I love most about being a communications professional is telling stories that put our clients in the best position to achieve their business objectives, and I’ve found that BL is very aligned with that priority, so it’s an ideal place to work, learn and grow.” —Ron Burgess, Public Relations Director

Matt joins Bailey Lauerman as Group Account Director based in our Kansas City office. With his expertise, we anticipate a significant impact on our output, client relationships and the overall performance of our account-leadership department. Matt will lead strategic initiatives for key clients such as Bosch Automotive, Surest, UnitedHealthcare and American National Bank, driving innovation and excellence in our services.

“Matt brings a wealth of experience in leading teams and managing key accounts across diverse brands and categories. His remarkable talent and expertise in delivering exceptional service and driving impactful results make him an invaluable addition to our team.” —Gwen Ivey, Head of Account Management

 
Matt is joining BL with over 13 years of experience in the advertising industry, where he’s built a strong foundation in client services, agency operations and team management. Matt’s advertising career started in experiential marketing, where he crafted countless memorable brand experiences for a diverse client roster. This trajectory led him across the state of Missouri to HLK in St. Louis, where he collaborated with clients in the healthcare, agriculture and financial industries.

“I was initially drawn to Bailey Lauerman for their outstanding work, diverse clientele and Midwestern values. An agency that consistently produces excellent work while prioritizing an employee-centric culture is rare. I’m excited for the opportunity to work alongside some incredibly talented people and contribute to our clients’ continued growth and success.” —Matt Jenkins, Group Account Director

 
Get in touch with Ron at [email protected], or Matt at [email protected].